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Written by Deanne Deluna | Photos by: Brain Mcgee
People reinvent themselves all the time, and the same holds true in the automotive world. Custom builds can transform into new iterations each year, allowing builders to test their creativity and skills without having to consistently shell out major paper for a new ride with each and every build. Such was the case for Jesus Aguiñiga and his 2010 Toyota Tundra.

“Having multiple friends that served, I wanted to do something to show my appreciation for their service. I call it my ‘Iconic Tundra’ because I set out to build something that was unique, which I think I did.”

Exterior and interior shots of Iconic Tundra

As one of his first rigs, Aguiñiga wanted more from the initial transformation and knew it needed more to be the iconic build he envisioned, which was something to show his support for military veterans, past and present, who gave their lives for our freedom. “Having multiple friends that served, I wanted to do something to show my appreciation for their service,” he explains. “I call it my ‘Iconic Tundra’ because I set out to build something that was unique, which I think I did.”

Images of Iconic Tundras wheel, engine, and shocks

For it’s latest transformation, Aguiñiga chose to update his 2010 front end with the refreshed 2014 version for a more aggressive look, while also making sure it could withstand any of his off-road intentions. “I like to test what I own,” he says. “There’s no reason in building something to keep it at home. I’m using it as a weekend driver to go out with family or friends and have fun with it.”

Various images of Iconic Tundras interior and exterior

Aside from the update, the most notable highlight of the build is the fact that the entire exterior is covered in Line-X, with a camo print top coat from front to rear thanks to Line-X of North America and Matt Hutcheson Designs. “The positive reactions to it are always great to hear, but there are also those few who aren’t feeling the camouflage look, but in the end, I’m happy with the outcome,” he says. “It’s definitely a head-turner!”

Zoomed in shot of Iconic Tundras bed

Adding to his iconic theme is the 12” Bulletproof Suspension lift kit combined with American Force Wheels wrapped in Black Bear tires, Fab Fours front and rear bumpers and an RK Sport Fiberglass Hood. Aguiñiga plans on updating the Tundra for as long as he sees fit and believes this is his best build to date. And true to his word, not long after the photoshoot and interview, he did an entire makeover on the Iconic Tundra, completely switching over to a long travel suspension set up and re-skinning the exterior in black Line-X protective coating. “I hope to continue building vehicles for years to come and continue setting the bar for myself. I recently built a Jeep JK and enjoyed that build as well.”

Rear external shot of Tundra and bed

GEAR: 2010 Toyota Tundra

  • Matt Hutcheson Designs Camo Pattern
  • Keg Media Rendering
  • OC Wraps Decals
  • Wheels & Tires
  • 22x12 American Force Wheels Alpha SF8
  • 40X15.50R22LT Black Bear Mud Terrain tires

  • Suspension
  • Bulletproof Suspension 12” Lift Kit
  • Atlas Suspension Leaf Springs
  • Icon Vehicle Dynamics Shocks
  • Axis Rod Ends
  • Eibach Coil Springs
  • Sunset Bronze components by Prismatic Powder Coatings done by Young Gun Performance Coatings in Rancho Cucamonga, CA

  • Performance
  • Toyota USA TRD Supercharger and Big Brake Kit
  • Doug Thorley Headers Long Tube Tri-Y headers
  • Doug Thorley Headers cat-back exhaust system
  • Auburn Gear LSD Pro
  • Nitro Gears 4:88
  • (3) Odyssey Batteries PC2150

  • Accessories
  • Transfer Flow 40 Gallon Refueling Tank
  • Pro-Eagle Aluminum Jack
  • Fastway Trailer Products Hitch Receiver
  • Kleinn Automotive Air Horn
  • BOLT Locks Padlocks and Cable Locks
  • Westin T-MAX 11,000 lb. Off-Road Series winch
  • Factor 55 Pro Link
  • sPod 8 Circuit SE System w/HD Switch Pane
  • PAPAGO! Dash Camera
  • InfiniteRule Security locking pins

  • Interior
  • Roadwire Leather
  • Husky Liners X-ACT Contour Rubber Floor Mats
  • KnuKonceptz KnoNoise Sound Deadening
  • Arc Audio Sound System
  • DUB IR Luxury Tint

American Force Wheels | Americanforcewheels.com ● Blackbear Tire | blackbeartire.com ● Line-X | Linex.com ● Bulletproof Suspension | Bulletproofsuspension.com